The cannabis pre-roll market continues to dominate consumer preferences in the U.S., with 2024 showcasing immense growth in infused and premium offerings. Pre-rolls, prized for their convenience and quality, cater to a wide spectrum of users, from those seeking solo sessions to social sharing experiences. The rankings below, powered by Headset data, highlight the Top 10 Cannabis Pre-Roll products and brands that defined the U.S. market this year.
The following data represents pre-roll sales across the most active cannabis states, offering insights into which brands and products captured the attention of consumers nationwide.
Top 10 Best-Selling Pre-Roll Products in 2024
The Top 10 Best-Selling Pre-Roll Products in 2024 reveal a strong consumer preference for infused pre-rolls, with brands like STIIIZY and Jeeter dominating the list. STIIIZY’s 40’s Blue Dream Infused Pre-Roll and Jeeter’s Baby Jeeter Blueberry Kush highlight the growing demand for high-potency, flavorful options, while traditional non-infused pre-rolls, like House Brand’s Hybrid Single Strain (1 Gram), remain a key choice for affordability and simplicity. This data underscores a shift toward innovative, premium experiences in the pre-roll market, as consumers increasingly gravitate toward enhanced formulations and creative offerings.
| Rank | Brand Name | Product Name | Total Sales |
|---|---|---|---|
| #1 | House Brand | Hybrid – Single Strain (1Grams) | $13,069,899 |
| #2 | STIIIZY | 40’s – Blue Dream Infused Pre-Roll 5-Pack (2.5g) | $8,671,517 |
| #3 | STIIIZY | 40’s – Strawberry Cough Infused Pre-Roll 5-Pack (2.5g) | $6,872,159 |
| #4 | Jeeter | Baby Jeeter – Blueberry Kush Infused Pre-Roll 5-Pack (2.5g) | $6,469,666 |
| #5 | Simpler Daze | Fire Styxx – Unicorn Tears THCA Infused Pre-Roll (1g) | $6,193,830 |
| #6 | STIIIZY | 40’s – King Louis XIII Mini Infused Blunt 5-Pack (2.5g) | $5,965,789 |
| #7 | Simpler Daze | Fire Styxx – Grape Escape THCA Infused Pre-Roll (1g) | $5,749,594 |
| #8 | Jeeter | Baby Jeeter – Watermelon Zkittlez Diamond Infused Pre-Roll 5-Pack (2.5g) | $5,605,583 |
| #9 | Jeeter | Baby Jeeter – Bubba G Infused Pre-Roll 5-Pack (2.5g) | $5,518,741 |
| #10 | Jeeter | Baby Jeeter – Strawberry Sour Diesel Liquid Diamond Infused Pre-Roll 5-Pack (2.5g) | $5,427,428 |
Top 10 Best-Selling Pre-Roll Brands in 2024
The U.S. cannabis pre-roll market has continued to flourish in 2024, reflecting the growing consumer demand for convenience, variety, and premium-quality smoking experiences. According to Headset’s comprehensive sales data, the top 10 pre-roll brands collectively generated impressive revenues, with Jeeter leading the market at a staggering $237.87 million. This trend highlights the increasing popularity of infused pre-rolls, premium blends, and creatively branded offerings that cater to diverse consumer preferences.
With over $900 million in total sales attributed to the top-performing brands, this segment of the cannabis market is an evolving space dominated by companies that prioritize flavor, potency, and consumer-centric innovation. Here’s an overview of the data that sets the foundation for understanding the market dynamics:
| Rank | Brand Name | Total Sales in 2024 | Feature Product |
|---|---|---|---|
| #1 | Jeeter | $237,874,658 | Baby Jeeter – Blueberry Kush Infused Pre-Roll 5-Pack (2.5g) |
| #2 | House Brand | $148,175,369 | Hybrid – Single Strain (1Grams) |
| #3 | STIIIZY | $112,647,138 | 40’s – Blue Dream Infused Pre-Roll 5-Pack (2.5g) |
| #4 | Cali-Blaze | $62,921,845 | Watermelon Diamond Infused Pre-Roll (1.2g) |
| #5 | Dogwalkers | $58,491,312 | Mini Dog – Animal Face Pre-Roll 5-Pack (1.75g) |
| #6 | Presidential | $44,059,564 | Waui Moon Rock Infused Blunt (1.5g) |
| #7 | Simpler Daze | $30,716,153 | Fire Styxx – Unicorn Tears THCA Infused Pre-Roll (1g) |
| #8 | Goodlyfe Farms | $28,836,025 | Unicorn Piss Infused Pre-Roll (1g) |
| #9 | Lowell Herb Co / Lowell Smokes | $28,801,556 | The Happy – Hybrid Blend Pre-Roll 6-Pack (3.5g) |
| #10 | Dragonfly Cannabis | $28,672,502 | Wavy Watermelon Infused Pre-Roll (1.25g) |
1. Jeeter
- Total Sales: $237,874,658
- Feature Product: Baby Jeeter – Blueberry Kush Infused Pre-Roll 5-Pack (2.5g)
Jeeter has become synonymous with infused pre-roll excellence. Originating from California, the brand is known for its focus on high-quality flower and potent infusions. Their “Baby Jeeter” product line offers mini-sized pre-rolls packed with flavorful strains like Blueberry Kush and enhanced with diamond infusion technology, delivering a high-potency experience. Jeeter’s innovative approach and flashy branding resonate particularly well with millennials and Gen Z consumers. In addition to the infused line, their seasonal and limited-edition pre-rolls keep customers engaged year-round.
2. House Brand
- Total Sales: $148,175,369
- Feature Product: Hybrid – Single Strain (1 Grams)
House Brand caters to value-conscious consumers, offering affordable yet reliable products that appeal to both new and seasoned users. Their Hybrid Single Strain Pre-Roll is a staple in dispensaries, providing a no-frills option for those seeking straightforward, high-quality cannabis. House Brand’s dominance lies in their accessibility and consistency, and they frequently serve as a go-to option for budget-friendly purchases.
3. STIIIZY
- Total Sales: $112,647,138
- Feature Product: 40’s – Blue Dream Infused Pre-Roll 5-Pack (2.5g)
STIIIZY has established itself as a trailblazer in modern cannabis branding, leveraging sleek designs and a commitment to quality. Their 40’s infused pre-roll line—featuring strains like Blue Dream—provides a premium smoking experience with a smooth burn and robust flavor. Known for incorporating high-tech production methods, STIIIZY ensures each pre-roll delivers consistent potency. Beyond pre-rolls, STIIIZY’s lifestyle-oriented image makes it a cultural icon in cannabis, connecting deeply with urban and young adult consumers.
4. Cali-Blaze
- Total Sales: $62,921,845
- Feature Product: Watermelon Diamond Infused Pre-Roll (1.2g)
Cali-Blaze is synonymous with bold flavors and ultra-potent offerings. Specializing in infused pre-rolls, their Watermelon Diamond Infused Pre-Roll showcases a unique blend of premium flower and diamond-enhanced THC oil, delivering an intense smoking experience. The brand’s vibrant packaging and commitment to sourcing only the highest quality cannabis have made them a favorite among enthusiasts seeking elevated experiences.
5. Dogwalkers
- Total Sales: $58,491,312
- Feature Product: Mini Dog – Animal Face Pre-Roll 5-Pack (1.75g)
Dogwalkers’ small, portable pre-rolls are perfect for quick sessions or discreet use, embodying convenience without compromising on quality. Their Mini Dog Pre-Rolls are crafted with precision, using hand-selected strains like Animal Face. The brand also prioritizes sustainability, with eco-friendly packaging and a portion of proceeds supporting animal shelters—a detail that resonates with socially conscious consumers.
6. Presidential
- Total Sales: $44,059,564
- Feature Product: Waui Moon Rock Infused Blunt (1.5g)
Presidential focuses on crafting luxury cannabis experiences. Their Moon Rock Infused Blunts are renowned for their potency, combining kief-coated flower and THC oil for an unmatched smoking experience. With sleek branding and a focus on high-end consumers, Presidential has carved out a niche in the premium pre-roll market.
7. Simpler Daze
- Total Sales: $30,716,153
- Feature Product: Fire Styxx – Unicorn Tears THCA Infused Pre-Roll (1g)
Simpler Daze brings a whimsical yet sophisticated edge to cannabis. Their Fire Styxx line features THCA-infused pre-rolls with creative strain names like Unicorn Tears, appealing to adventurous and novelty-seeking users. With a focus on bold flavors and artistic packaging, Simpler Daze caters to those looking for a unique smoking experience.
8. Goodlyfe Farms
- Total Sales: $28,836,025
- Feature Product: Unicorn Piss Infused Pre-Roll (1g)
Goodlyfe Farms combines humor and premium quality in their product line, with cheeky names like Unicorn Piss catching attention. Their infused pre-rolls are crafted with high-potency cannabis oil and kief, delivering robust effects that appeal to seasoned users. Goodlyfe’s fun and approachable branding helps it stand out in an increasingly competitive market.
9. Lowell Herb Co / Lowell Smokes
- Total Sales: $28,801,556
- Feature Product: The Happy – Hybrid Blend Pre-Roll 6-Pack (3.5g)
Lowell Herb Co. is renowned for its artisanal craftsmanship and dedication to sustainability. Their Hybrid Blend Pre-Rolls, including the popular Happy Pack, are rolled with all-natural papers and feature premium, sun-grown cannabis. The brand’s vintage aesthetic and eco-conscious ethos have earned it a loyal following among cannabis purists.
10. Dragonfly Cannabis
- Total Sales: $28,672,502
- Feature Product: Wavy Watermelon Infused Pre-Roll (1.25g)
Dragonfly Cannabis emphasizes rich flavors and balanced effects in their pre-roll offerings. The Wavy Watermelon Infused Pre-Roll has gained popularity for its smooth smoking experience and tropical flavor profile. With a commitment to quality and innovation, Dragonfly continues to grow its reputation among recreational users.
Conclusion
The U.S. cannabis pre-roll market continues to evolve, showcasing innovation, quality, and variety that cater to a broad range of consumers. From infused options like Jeeter’s Baby Jeeters to STIIIZY’s flavorful and potent 40’s series, the industry highlights a growing demand for convenience and premium experiences. Brands like House Brand and Cali-Blaze also emphasize versatility, with offerings spanning single strains to unique blends.
As consumer preferences shift and the market expands, these top-performing brands are setting the standard for excellence in pre-roll production. Their commitment to quality and creativity will undoubtedly influence the future of cannabis consumption, driving further growth in this exciting category.
