Michigan’s cannabis market has experienced rapid growth in recent years, with edibles emerging as one of the most popular product categories. Consumers are increasingly drawn to edibles for their convenient dosing, long-lasting effects, and variety of flavors. Whether for recreational or medicinal use, edibles offer a discreet, smoke-free option that appeals to both beginners and experienced users alike.
According to Headset’s January to August 2024 sales data, brands like Wyld, Choice, and MKX Oil Company are leading the charge in Michigan’s edibles market. These brands are recognized for their high-quality formulations, innovative cannabinoid blends, and delicious flavors. From high-dose sleep gummies to uplifting daytime treats, Michigan’s best-selling edibles cater to a diverse range of needs and preferences.
This article will take an in-depth look at the top 10 best-selling edibles and brands in Michigan, highlighting the standout products that have captured the attention of cannabis consumers across the state.
Top 10 Brands of Michigan’s Edibles Market: Analysis
Michigan’s edibles market is dominated by a few key brands that have established themselves as consumer favorites. Leading the pack is Wyld, with nearly $27 million in sales, followed by Choice and MKX Oil Company, both of which have garnered significant market share with over $22 million and $11 million in sales, respectively. These brands are known for their innovative formulations, high-quality ingredients, and ability to deliver consistent effects.
Wyld stands out with a wide range of cannabinoid-infused gummies designed for specific effects, such as sleep support or relaxation, thanks to its strategic use of THC, CBD, CBN, and CBG. Choice has made a name for itself with more affordable, high-potency options, making it a go-to for those looking for stronger doses at competitive prices. MKX Oil Company also plays a pivotal role with its diverse product offerings, particularly in concentrates, but its edibles are gaining ground due to their potency and flavor options. Below is a breakdown of the Top 10 Best-Selling Edible Brands in Michigan:
| Rank | Brand | Total Sales |
|---|---|---|
| #1 | Wyld | $26,977,795 |
| #2 | Choice | $22,720,821 |
| #3 | MKX Oil Company | $11,093,826 |
| #4 | Wana | $9,272,722 |
| #5 | Camino | $9,226,053 |
| #6 | Play Cannabis | $8,519,946 |
| #7 | Dixie Elixirs | $5,749,920 |
| #8 | Magic Edibles | $5,276,457 |
| #9 | Good Tide | $5,242,171 |
| #10 | Monster Xtracts | $5,221,706 |
Top 10 Best-Selling Edibles in Michigan
Based on Headset’s January to August 2024 sales data, here are the top 10 best-selling edible products in Michigan. These products have gained popularity due to their high-quality ingredients, precise cannabinoid formulations, and effectiveness in meeting consumer needs for everything from sleep support to daytime energy. Below is a detailed breakdown of each product, its sales performance, and price points.
| Rank | Brand Name | Product Name | Total Sales | Average Item Price |
|---|---|---|---|---|
| #1 | Wyld | THC/CBN 4:1 Elderberry Sleep High Dose Gummies 10-Pack (200mg THC, 50mg CBN) | $3,866,258 | $16.19 |
| #2 | Wyld | THC/CBD/CBN 2:1:1 Boysenberry High Dose Gummies 10-Pack (200mg THC, 100mg CBD, 100mg THC) | $2,889,762 | $16.36 |
| #3 | Wyld | THC/CBN 2:1 Indica Elderberry Gummies 10-Pack (100mg THC, 50mg CBN) | $1,852,706 | $13.35 |
| #4 | Good Tide | Uplifting Sativa Pineapple Solventless Hash Rosin High Dose Gummies 10-Pack (200mg) | $1,836,635 | $16.33 |
| #5 | Wyld | Raspberry High Dose Gummies 10-Pack (200mg) | $1,589,160 | $14.56 |
| #6 | Good Tide | Mellow Indica Mango Solventless Hash Rosin High Dose Gummies 10-Pack (200mg) | $1,503,995 | $16.28 |
| #7 | Good Tide | Hybrid Guava Solventless Hash Rosin High Dose Gummies 10-Pack (200mg) | $1,440,572 | $16.29 |
| #8 | Choice | Sativa Blue Razz Dream Gummies (200mg) | $1,390,102 | $4.80 |
| #9 | Choice | Red Raz Haze Gummies 10-Pack (200mg) | $1,346,764 | $4.77 |
| #10 | Wyld | CBG/THC 1:1 Hybrid Pear Enhanced Gummies 10-Pack (100mg CBG, 100mg THC) | $1,322,655 | $14.67 |
1. Wyld – THC/CBN 4:1 Elderberry Sleep High Dose Gummies 10-Pack (200mg THC, 50mg CBN)
Wyld is one of the most dominant brands in the Michigan edibles market, widely recognized for its high-quality products and innovative formulations. Originally from the Pacific Northwest, Wyld has expanded across the U.S., establishing itself as a leader in cannabinoid-infused gummies. Their commitment to offering precise cannabinoid blends, like combinations of THC, CBD, CBN, and CBG, has made them a trusted choice for consumers seeking specific effects such as sleep, relaxation, or energy.
The THC/CBN 4:1 Elderberry Sleep Gummies are part of Wyld’s sleep-focused edibles lineup. These gummies combine THC with a high dose of CBN (a cannabinoid known for its sedative properties), making them ideal for consumers dealing with insomnia or anxiety. The elderberry flavor adds a delicious tartness that complements the calming effects of the cannabinoids. Consumers love these gummies for their effectiveness in promoting restful sleep without feeling overly groggy the next day.
2. Wyld – THC/CBD/CBN 2:1:1 Boysenberry High Dose Gummies 10-Pack (200mg THC, 100mg CBD, 100mg CBN)
Wyld is known for its range of products that target various effects, from relaxation to energy boosts. Their Boysenberry High Dose Gummies represent Wyld’s approach to delivering a balanced, all-in-one experience. By incorporating THC, CBD, and CBN into a 2:1:1 ratio, Wyld offers a potent edible that provides both therapeutic relief and mild euphoria, making it an excellent choice for evening use.
The Boysenberry Gummies are particularly popular for their ability to reduce stress, enhance relaxation, and promote sleep without overwhelming the senses. The sweet boysenberry flavor is a favorite among consumers who appreciate a delicious treat with powerful effects. The combination of THC (for psychoactive effects), CBD (for anxiety relief), and CBN (for sleep) makes these gummies a versatile option for those seeking a balanced experience.
3. Wyld – THC/CBN 2:1 Indica Elderberry Gummies 10-Pack (100mg THC, 50mg CBN)
Wyld’s dominance in the Michigan edibles market can be attributed to their dedication to creating tailored cannabinoid experiences. These Indica Elderberry Gummies are a perfect example of Wyld’s thoughtful formulations, combining THC and CBN to deliver a relaxing, sedative effect. Their focus on using natural ingredients and real fruit flavors also appeals to health-conscious consumers who want high-quality edibles.
The 2:1 THC/CBN ratio in these gummies makes them an excellent choice for consumers who need help winding down at the end of the day. The calming properties of CBN work alongside the body-high effects of THC, helping to reduce anxiety, stress, and muscle tension. The elderberry flavor enhances the overall experience, giving users a tasty, relaxing treat that’s perfect for bedtime.
4. Good Tide – Uplifting Sativa Pineapple Solventless Hash Rosin High Dose Gummies 10-Pack (200mg)
Good Tide is a rising star in the Michigan edibles market, known for its commitment to using solventless hash rosin in its products. This extraction method preserves the natural cannabinoids and terpenes of the plant, offering a clean and potent cannabis experience. Good Tide is quickly becoming a favorite among consumers who value purity and high-quality ingredients in their edibles, particularly those who prefer the entourage effect provided by full-spectrum products.
The Uplifting Sativa Pineapple Gummies are a prime example of Good Tide’s approach to crafting potent, flavorful edibles. Infused with 200mg THC from sativa strains, these gummies provide an energizing and uplifting experience, making them ideal for daytime use. The refreshing pineapple flavor pairs perfectly with the stimulating effects of the sativa, helping users stay focused, motivated, and creative throughout the day.
5. Wyld – Raspberry High Dose Gummies 10-Pack (200mg)
Wyld has built its reputation on delivering consistently potent and flavorful edibles that cater to a wide range of cannabis users. Their Raspberry High Dose Gummies are one of the brand’s more potent options, designed for experienced users or those who need a stronger effect for medical reasons. Like all Wyld products, these gummies are made with real fruit and offer a clean, delicious flavor profile that makes them a top choice for edible enthusiasts.
These Raspberry Gummies provide 200mg THC per pack, making them one of the stronger edibles on the market. The high dose ensures long-lasting effects, perfect for consumers seeking pain relief, relaxation, or a way to unwind after a long day. The tart raspberry flavor is a hit with users who enjoy fruity edibles that pack a punch.
6. Good Tide – Mellow Indica Mango Solventless Hash Rosin High Dose Gummies 10-Pack (200mg)
Good Tide has quickly established itself as a brand dedicated to using solventless extraction techniques, ensuring that their edibles provide the full benefits of the cannabis plant without any chemical solvents. Their focus on purity and quality has earned them a loyal following, particularly among cannabis connoisseurs who prefer natural, full-spectrum products. With their Mellow Indica Mango Gummies, Good Tide continues to deliver on its promise of potent, clean, and effective edibles.
These gummies are infused with 200mg THC derived from indica strains, offering a deeply relaxing and calming experience. The mango flavor is rich and sweet, providing a tropical twist to the gummy experience. Consumers love these gummies for their ability to ease stress and tension, making them a go-to option for nighttime relaxation.
7. Good Tide – Hybrid Guava Solventless Hash Rosin High Dose Gummies 10-Pack (200mg)
Good Tide continues to impress with its innovative use of solventless hash rosin in products like the Hybrid Guava Gummies. This hybrid formulation appeals to consumers who want a balanced experience, blending both sativa and indica effects for a mild euphoria paired with relaxation. By focusing on solventless extraction, Good Tide ensures that users experience the full entourage effect, with all cannabinoids and terpenes intact.
The Hybrid Guava Gummies offer a perfect combination of relaxation and light mental stimulation, making them suitable for both day and night use. The guava flavor is tropical and exotic, adding a delicious twist to the balanced hybrid effects. Consumers love these gummies for their versatility, whether they’re looking to relax after work or enjoy a mild, creative buzz during the day.
8. Choice – Sativa Blue Razz Dream Gummies (200mg)
Choice has earned a place among Michigan’s top edibles brands due to its commitment to affordability and potency. Known for offering high-dose edibles at competitive prices, Choice caters to consumers looking for strong effects without breaking the bank. Their Sativa Blue Razz Dream Gummies are a great example of their approach, providing a potent 200mg THC dose at a lower price point.
The Blue Razz Dream Gummies are infused with sativa strains, making them ideal for users seeking an uplifting and energizing high. The blue raspberry flavor is both tangy and sweet, adding to the enjoyable experience. These gummies are perfect for daytime use, providing a boost in focus, creativity, and energy without overwhelming the senses.
9. Choice – Red Raz Haze Gummies 10-Pack (200mg)
Choice continues to offer high-quality, affordable edibles with its Red Raz Haze Gummies. Like the Blue Razz Dream Gummies, these are designed for those who want potent effects at a reasonable price. Choice’s focus on delivering high doses of THC at competitive prices makes their products especially popular among experienced users and medical patients who require higher doses for relief.
The Red Raz Haze Gummies provide 200mg THC per pack, offering a strong, long-lasting high that’s perfect for recreational use or pain management. The red raspberry flavor adds a sweet and tart kick, making these gummies a hit with consumers who want a flavorful, potent edible.
10. Wyld – CBG/THC 1:1 Hybrid Pear Enhanced Gummies 10-Pack (100mg CBG, 100mg THC)
Wyld consistently delivers edibles that combine unique cannabinoid profiles to target specific effects, and their CBG/THC Hybrid Pear Enhanced Gummies are no exception. By blending CBG (often called the “mother cannabinoid”) with THC, Wyld offers a balanced, therapeutic experience that promotes focus, relaxation, and mild euphoria.
The 1:1 ratio of CBG to THC provides a smooth, balanced high, making these gummies ideal for both recreational and medicinal users. The pear flavor is refreshing and light, adding to the overall appeal of the product. These gummies are perfect for consumers seeking mental clarity and relaxation without the intense high of traditional THC edibles.
Explore Vapes and Concentrates
While edibles continue to dominate Michigan’s cannabis market, vape devices and concentrates have steadily gained popularity among consumers seeking faster-acting and potent alternatives to edibles. Vapes offer instant relief, with effects kicking in within minutes, making them an ideal option for those looking for quick onset and precise dosage control. Concentrates, on the other hand, provide high-potency THC experiences, often favored by more experienced users who require stronger effects.
If you’re looking to explore beyond edibles, check out Cilicon’s articles on the best-selling vape devices and concentrates across different states. These guides will help you discover top-rated products that deliver powerful and unique cannabis experiences, ensuring you find the right fit for your needs.
