Massachusetts has rapidly become one of the top cannabis markets in the U.S., offering a wide array of products to suit both recreational and medicinal consumers. Among the most popular product categories are edibles, thanks to their discreet consumption, precise dosing, and long-lasting effects. Whether consumers are looking for a flavorful treat or a therapeutic option for sleep, relaxation, or energy, the edibles market in Massachusetts continues to thrive.
According to Headset’s January to August 2024 sales data, brands like Camino, Wana, and Betty’s Eddies lead the way in Massachusetts, offering innovative formulations that include combinations of THC, CBD, CBN, and CBG to cater to diverse consumer needs. These brands are renowned for their quality, consistency, and unique flavor profiles, making them the top choices in the state’s competitive edibles market.
This article will explore the top 10 best-selling edibles and brands in Massachusetts, diving into what makes these products stand out and why they have captured the attention of cannabis consumers across the state.
Top 10 Brands of Massachusetts’ Edibles
Massachusetts’ edibles market is dominated by a few standout brands that have successfully captured a significant share of consumer attention. Camino leads the market with over $14.5 million in sales, followed closely by Wana and Betty’s Eddies. These brands are known for offering a diverse range of products that blend high-quality ingredients with precise cannabinoid formulations to meet specific needs, whether for sleep, relaxation, or a balanced high.
Camino stands out with its highly popular gummies that combine cannabinoids like THC, CBD, and CBN to create tailored experiences such as sleep support or daytime uplift. Wana has built a strong reputation for its high-potency edibles, particularly in sleep and relaxation categories, using unique combinations of CBN, CBG, and THC. Betty’s Eddies has become a consumer favorite for its all-natural fruit chews that offer delicious flavors and effective results, making it one of the top choices for consumers seeking natural, vegan-friendly edibles.
Below is a table showing the Top 10 Best-Selling Edible Brands in Massachusetts:
| Rank | Brand | Total Sales |
|---|---|---|
| #1 | Camino | $14,533,812 |
| #2 | Wana | $10,604,802 |
| #3 | Betty’s Eddies | $8,690,060 |
| #4 | House Brand | $8,050,278 |
| #5 | Kanha / Sunderstorm | $7,444,735 |
| #6 | Coast Cannabis Co. | $7,402,598 |
| #7 | Choice | $4,879,416 |
| #8 | Incredibles | $4,749,869 |
| #9 | Zzzonked | $4,181,917 |
| #10 | Happy Valley | $4,078,743 |
Top 10 Best-Selling Edibles in Massachusetts
Based on Headset’s January to August 2024 sales data, these are the top 10 best-selling edibles in Massachusetts. These products stand out for their high-quality formulations, innovative cannabinoid blends, and consumer appeal. Below is a detailed breakdown of each product, along with its sales performance and price points.
| Rank | Brand Name | Product Name | Total Sales | Average Item Price |
|---|---|---|---|---|
| #1 | Camino | CBD/THC/CBN 1:1:1 Sours Blackberry Dream Gummies 10-Pack (100mg CBD, 100mg THC, 100mg CBN) | $1,987,549 | $23.88 |
| #2 | Camino | THC/CBN 5:1 Midnight Blueberry Sleep Gummies 20-Pack (100mg THC, 20mg CBN) | $1,879,361 | $23.78 |
| #3 | House Brand | Gummies (100mg) | $1,833,873 | $19.77 |
| #4 | Wana | CBD/CBN/CBG/THC 5:1:1:1 Optimals Fast Asleep Dream Berry Gummies 20-Pack (200mg CBD, 40mg CBN, 40mg CBG, 40mg THC) | $1,715,257 | $29.84 |
| #5 | Betty’s Eddies | Bedtime Betty’s – Lemon Agave Fruit Chews 10-Pack (50mg) | $1,703,005 | $17.82 |
| #6 | Betty’s Eddies | Bedtime Betty’s – CBD/THC/CBN 2:1:1 Raspberry Creme Fruit Chews 10-Pack (100mg CBD, 50mg THC, 50mg CBN) | $1,595,337 | $18.20 |
| #7 | Camino | Uplifting Sour Watermelon Spritz Gummies 20-Pack (100mg) | $1,481,498 | $23.85 |
| #8 | Zzzonked | CBD/THC/CBN 1:1:1 Sleepy Mixed Berry Gummies 20-Pack (100mg CBD, 100mg THC, 100mg CBN) | $1,457,908 | $27.30 |
| #9 | Camino | Sativa Excite Wild Cherry Gummies 20-Pack (100mg) | $1,389,017 | $23.78 |
| #10 | Camino | Watermelon Lemonade Bliss Gummies 20-Pack (100mg) | $1,375,055 | $23.82 |
1. Camino – CBD/THC/CBN 1:1:1 Sours Blackberry Dream Gummies 10-Pack (100mg CBD, 100mg THC, 100mg CBN)
Camino, a brand by Kiva Confections, is renowned for its creative edibles that use precise formulations of cannabinoids to deliver targeted effects. These Blackberry Dream Gummies are crafted for nighttime relaxation, combining equal parts of CBD, THC, and CBN to provide a calming experience perfect for sleep. Camino’s focus on flavor and effect makes it a top choice among consumers looking for a reliable edible that delivers on its promises.
The balanced ratio of CBD (for calming), THC (for mild psychoactive effects), and CBN (for sedation) creates the ideal product for those who struggle with sleep issues or need a stress reliever after a long day. The blackberry flavor enhances the enjoyment, offering a tart and sweet experience that pairs well with the soothing effects.
2. Camino – THC/CBN 5:1 Midnight Blueberry Sleep Gummies 20-Pack (100mg THC, 20mg CBN)
Known for their innovative combinations of cannabinoids, Camino excels in the sleep and relaxation category. The Midnight Blueberry Sleep Gummies are designed for consumers looking for a more restful sleep experience, with a 5:1 THC to CBN ratio that helps users drift into a peaceful slumber.
With a powerful sleep-inducing combination, these gummies target nighttime use. The CBN helps enhance the calming effects of THC, reducing physical tension and promoting mental relaxation. The blueberry flavor is both soothing and enjoyable, making these a staple for consumers who prefer edibles for their sleep routine.
3. House Brand – Gummies (100mg)
House Brand is a popular choice for those looking for affordable yet effective edibles. Known for producing reliable, no-frills products, House Brand appeals to budget-conscious consumers who want high-quality edibles without the premium price tag. Their simple 100mg THC Gummies have become a staple in Massachusetts for their consistent effects and affordability.
These gummies provide a straightforward THC experience, ideal for recreational users looking for a reliable high. The lack of fancy flavor profiles or cannabinoid blends makes them perfect for those who want a potent edible without any extra frills.
4. Wana – CBD/CBN/CBG/THC 5:1:1:1 Optimals Fast Asleep Dream Berry Gummies 20-Pack (200mg CBD, 40mg CBN, 40mg CBG, 40mg THC)
Wana Brands is widely known for producing some of the most advanced cannabinoid formulations in the edibles market. The Optimals Fast Asleep Dream Berry Gummies showcase Wana’s expertise in creating products that target specific effects, in this case, sleep support. By blending CBD, CBN, CBG, and THC, these gummies offer a powerful, multi-cannabinoid solution for those struggling with sleep.
With a higher concentration of CBD (200mg per pack) and balanced doses of CBN and CBG, these gummies are designed for those who need deep, uninterrupted sleep. The berry flavor provides a pleasant, soothing taste, making these gummies a premium choice for consumers seeking a natural sleep aid.
5. Betty’s Eddies – Bedtime Betty’s Lemon Agave Fruit Chews 10-Pack (50mg)
Betty’s Eddies is a Massachusetts-based brand that has gained popularity for its all-natural, vegan-friendly fruit chews. These Lemon Agave Bedtime Betty’s chews are specifically formulated for nighttime use, offering a delicious and effective solution for consumers seeking a natural way to unwind before bed.
Infused with 50mg THC, these chews provide a mild and relaxing effect, perfect for calming the mind and body. The lemon-agave flavor adds a bright and tangy note, while the plant-based ingredients make these chews a hit with health-conscious consumers.
6. Betty’s Eddies – Bedtime Betty’s CBD/THC/CBN 2:1:1 Raspberry Creme Fruit Chews 10-Pack (100mg CBD, 50mg THC, 50mg CBN)
Betty’s Eddies once again delivers with their Raspberry Creme Fruit Chews, this time with a balanced blend of CBD, THC, and CBN. These chews are designed for consumers who need a bit more assistance falling asleep or easing stress, using a 2:1:1 cannabinoid ratio that provides a soothing, mildly euphoric experience.
The raspberry creme flavor is rich and indulgent, making the gummies a tasty treat while promoting sleep. The addition of CBD helps reduce anxiety, CBN aids in relaxation, and THC provides a mild high, perfect for evening use. These chews have become a favorite for consumers who prioritize sleep support and relaxation.
7. Camino – Uplifting Sour Watermelon Spritz Gummies 20-Pack (100mg)
Camino is known for crafting edibles that target specific moods and experiences. The Uplifting Sour Watermelon Spritz Gummies are designed for daytime use, offering a stimulating, uplifting effect ideal for enhancing mood and creativity.
Infused with 100mg THC, these gummies provide a moderate high that’s perfect for social activities or daytime use when energy and focus are needed. The tangy sour watermelon flavor adds a refreshing bite, making these gummies a popular choice for recreational users looking for a fun and energizing edible.
8. Zzzonked – CBD/THC/CBN 1:1:1 Sleepy Mixed Berry Gummies 20-Pack (100mg CBD, 100mg THC, 100mg CBN)
Zzzonked focuses on creating products that promote sleep and relaxation. Their Mixed Berry Gummies offer a balanced blend of CBD, THC, and CBN, making them a powerful option for consumers who need help falling asleep and staying asleep.
These gummies offer a unique 1:1:1 ratio of CBD, THC, and CBN, targeting deep relaxation and sleep support. The mixed berry flavor is both rich and fruity, adding to the calming experience. Consumers love this product for its potent sleep-inducing effects, helping them wake up feeling rested.
9. Camino – Sativa Excite Wild Cherry Gummies 20-Pack (100mg)
Camino returns again with their Sativa Excite Wild Cherry Gummies, designed to provide an energizing, uplifting high. Known for its mood-boosting effects, this sativa-dominant edible is ideal for consumers seeking a boost in creativity and motivation.
The wild cherry flavor is vibrant and tangy, delivering a satisfying flavor profile that pairs well with the uplifting effects of sativa. Perfect for daytime use or social events, these gummies provide a light and energizing high, making them a go-to choice for many recreational users.
10. Camino – Watermelon Lemonade Bliss Gummies 20-Pack (100mg)
Camino rounds out the top 10 with their Watermelon Lemonade Bliss Gummies, designed to offer a mild euphoric high paired with a refreshing summer-inspired flavor.
Infused with 100mg THC, these gummies provide a light, blissful experience, making them perfect for unwinding without being overly sedating. The watermelon-lemonade flavor is refreshing and sweet, ideal for a relaxing evening treat or a mellow daytime high.
Explore Vapes and Concentrates
While edibles dominate Massachusetts’ cannabis market, vape devices and concentrates have steadily gained popularity among consumers looking for faster-acting effects or more potent experiences. Vapes are favored for their discreet usage, quick onset, and dose control, allowing consumers to feel effects almost instantly. Concentrates, on the other hand, offer highly concentrated THC levels, making them ideal for experienced users seeking strong and lasting effects.
If you’re interested in exploring beyond edibles, check out Cilicon’s articles on the best-selling vape devices and concentrates across various states. These guides will help you discover top-rated products that deliver unique and powerful cannabis experiences.
